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Stop being ignored. Start being chosen.

Noticed, Trusted, Chosen: The 2027 Marketing Playbook is the plain-language guide to marketing I wish someone had handed me. Flyers to AI search, first customer to 90-day plan, all in one book you can actually finish.

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Cover of Noticed, Trusted, Chosen: The 2027 Marketing Playbook by Jahanvi Gulati94 pages, all killer
19chapters, zero fluff
19Mind Challenges to test yourself
5parts, from flyers to AI
90day plan you can start Monday

The uncomfortable truth

Most businesses don't have a marketing problem. They have a being chosen problem.

You post, you boost, you pay for ads, and the phone stays quiet. That isn't because marketing doesn't work. It's because one of three things is broken, and nobody told you which one.

1. They don't notice you

You're invisible on Google, quiet on social media and missing from the places your customers actually look.

2. They don't trust you

They find you, glance at your website, see nothing that proves you're good, and leave without a word.

3. They don't choose you

They like you, then pick the competitor who replied faster, explained it better or made it easier to say yes.

This book shows you how to find the broken step and fix it, in plain language, with strategies you can use the same day.

What you walk away with

Read it once. Use it for years.

This isn't theory dressed up in jargon. Every chapter ends with a short "Do this next" list, so you finish each one with something real to do.

  • A positioning sentence that makes you the obvious choice in your market
  • Copywriting that sells without sounding pushy or robotic
  • Traditional marketing that still works: referrals, print, signs and events
  • Google, Maps and AI search, and how to show up in all three
  • Social media without burnout, on the one or two platforms that matter
  • Email and paid ads that make money instead of burning it
  • AI as your assistant, used fast and honestly, without the robot voice
  • A 90-day plan that turns everything into a step-by-step schedule

Inside the book

Five parts. Everything a business needs to grow.

Part 1

The Foundations

  • Know your customer
  • Positioning
  • Offers people say yes to
  • Brand and copywriting
Part 2

Traditional Marketing

  • Word of mouth
  • Referral partners
  • Print and direct mail
  • Events and local media
Part 3

Digital Marketing

  • Websites that convert
  • SEO and AI answers
  • Social and content
  • Email and paid ads
Part 4

AI and the New Rules

  • AI as your assistant
  • Sounding human
  • Privacy and trust
Part 5

Growing

  • Measuring what matters
  • Follow-up and reviews
  • Growing as a marketer
  • Your 90-day plan

Think you know marketing? Try one.

🧠 The busy bakery mystery

A bakery starts running ads. Website visits double in a month, but sales stay exactly the same. Which step is broken?

The book has 19 of these, with every answer explained at the back. Get them all free β†’

Honest fit check

This book is for doers. Not dabblers.

It's for you if

  • You run a business and want more of the right customers
  • You're new to marketing and want the full picture in one place
  • You've paid for ads, got nothing, and want to know why
  • You like plain answers more than buzzwords

It's not for you if

  • You want a secret trick that works overnight
  • You plan to read it and never try a single step
  • You think fake reviews are a strategy
  • You love jargon so much it hurts to let go
Jahanvi Gulati, website designer in Abbotsford, BC

Why I wrote it

I learned marketing the hard way, so you don't have to.

I started in digital marketing in India, learning by doing, getting it wrong and doing it again. Then I moved to Canada, studied marketing at Capilano University and began building websites and marketing for small businesses. Two countries taught me one lesson: marketing is simpler than people make it sound, and harder to do consistently than people admit.

This book is the honest, practical version. No made-up statistics, no secret formulas, just what works and how to do it.

Jahanvi Gulati

Questions

Before you grab your copy

Is it really free?

Yes, completely. Enter your first name and email, and the download appears straight away. You can share the PDF with friends, but please don't sell it or republish it as your own.

Will you spam me?

No. You only get marketing tips if you tick the box asking for them, and every email has an easy unsubscribe link. Your details are never sold or shared.

Do I need marketing experience?

None at all. The book starts from zero and explains everything in plain language. Experienced marketers still get plenty from the AI search, positioning and measurement chapters.

Is it only for Canadian businesses?

The strategies work anywhere. A few examples mention Canadian rules, like email consent laws, because that's where I work.

Can you help me put it into action?

Yes. If you'd like a website or marketing that follows this playbook, get in touch and we can talk it through.

Your competitors aren't reading this. You can be.

Free PDF, 94 pages, instant download. Pick one chapter, do the list, and watch what changes.

Get the free book β†’

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